LocalGenius for hairdressers

Your chair, booked.Your colour work, everywhere.

We build your salon's website, then look after everything around the chair: getting found, the Book button, the questions, the before-and-after post and the review. Scroll down and follow one Saturday.

What hair work do you do, and where?

From $29.99 a month. Free domain for the first year.

A hairdresser cutting a client's hair in a bright salon
Found on Google 7:40am“balayage newcastle”

She opened your Balayage page

New booking 7:42amBalayage + toner, 10:30am

Through your Book button

Google review Sun★★★★★ Jess T.

“Exactly the colour I showed her.”

Sample

Salon websites LocalGenius has made

Tap one to see it big. Sample businesses

One chair, one Saturday

Follow one balayage at Saltwater Hair Co.

Mel runs a three-chair salon in Merewether, Newcastle. This is one client from last Saturday, and every step happened in LocalGenius or because of it.

Saltwater, Mel and Jess are made up to show how it works
7:40amSaturday

She searched “balayage Newcastle”. Your page was there.

Jess has been putting off her colour for months. Over coffee she searched, found Saltwater's Balayage page, liked the photos and the reviews, and tapped Book now.

  • A page for every service: balayage, foils, bridal, men's cuts
  • A page for every suburb you want clients from
Sample
google.com.au/search?q=balayage+newcastle
balayage newcastle
AllImagesMapsVideosNewsMore
Your page
Saltwater Hair Co.https://saltwaterhair.com.au › colour › balayage

Balayage in Newcastle | Saltwater Hair Co. Merewether

Soft, lived-in balayage from a small Newcastle salon in Merewether. See real before-and-afters, meet the team and book online in a minute.

★★★★★ Rating: 4.9 · 186 reviews
BalayageOur work, before and afterFoils and colourHalf head, full head, tonersBridal hairTrials and the big dayBook nowOnline, any time
H
Harbourside Hair Studiohttps://harboursidehair.com.au › services

Services | Harbourside Hair Studio

Cuts, colour and styling in Newcastle. Call the salon for prices and appointments.

7:41
Colour › Balayage

Balayage in Newcastle.

Soft, lived-in colour that grows out beautifully. Bring a photo of what you love and we'll talk it through first.

★★★★★ 4.9 · 186 reviews
Book now · opens Fresha
7:42amSaturday

Booked in the system you already use.

Your Book buttons go straight to your own booking page, so the 10:30 cancellation gets filled. Nine minutes later Jess asks a question on Instagram, and it lands in the same inbox as your website chat and email. Mel answers between foils.

  • Website forms, chat, email, Facebook and Instagram in one inbox
  • Reply from your phone
Works withFreshaTimelyKitomba
Sample
Saturday 10 October
7:51
LocalGeniusnow
Instagram message from Jess T.

“Can I bring a photo of the colour I want? 😊”

Fresha7:42am
New booking: Jess T.

Balayage + toner with Mel, today 10:30am

7:53
J
Jess T.Balayage · today 10:30am
Instagram
Today
Jess T. · 7:51am
Hi! Just booked for 10:30. Can I bring a photo of the colour I want? 😊
Mel · 7:53am
Yes please, photos are perfect! That one's gorgeous. See you at 10:30 ✨
InstagramFacebook💬 Website chat✉ Email▤ Forms
Reply to Jess…
TodayInbox2AskPostsMore
1:15pmSaturday

The before-and-after becomes a post.

Mel snaps the before and the after and adds them to Posts. Genius writes the words for her salon and the season, she reads it, taps Schedule, and it goes to Instagram, Facebook and Google tonight.

  • Posts written for your business, ready to approve
  • Nothing goes out until you say yes
Sample
Social posts
Ready to check1ScheduledPostedIdeas
✦ Genius wroteRewrite
From flat and one-colour to soft, sunny balayage 🌊 Jess brought a photo, we talked it through, and this is what three hours and a toner can do. Spring's the best time to lighten up. Saturday spots fill fast, book online at saltwaterhair.com.au #newcastlehair #balayage #merewether
InstagramFacebookGoogle
Goes outToday, 6:30pm
Schedule
6:31
Instagram
saltwaterhairMerewether, Newcastle
···
1/2
48 likes
saltwaterhair From flat and one-colour to soft, sunny balayage 🌊 Jess brought a photo, we talked it through… #newcastlehairView all 9 comments · 1 minute ago
Sunday9:12am

A thank-you text on Saturday. Five stars on Sunday.

As Jess walked out, Mel sent a review request by text with the Google link. Jess posted five stars the next morning, and the next person searching “hairdresser near me” sees it.

  • Review requests by text or email
  • Change the words so they sound like you
Sample
1:22
Saltwater Hair Co. ›
Text Message
Today 1:20pm
Hi Jess, thanks for coming in today! We loved doing your colour. If you've got a minute, a quick Google review would mean the world to us. Mel x
★★★★★
Review Saltwater Hair Co.g.page
Obsessed with it!! Will do tomorrow 🥹
Read 1:24pm
Text Message

Saltwater Hair Co.

4.9★★★★★187 Google reviews
Hair salon in Merewether, New South Wales
WebsiteDirectionsCallBook
ReviewsMost recent
J
Jess T.
★★★★★a day agoNEW
Mel listened to exactly what I wanted and the colour is better than the photo I brought. Booked online at 7:40 and was in the chair by 10:30. Can't stop looking at it!
Response from the ownerThank you Jess! It was so fun. See you for your toner in 8 weeks. Mel
New Google review Sun 9:12am★★★★★ Jess T.

“Better than the photo I brought.”

5:30pmSaturday

Sweeping up, she says one change out loud. App coming soon

“We're open till 8 on Thursdays from November.” Genius shows Mel the three places it will update: the hours on her website, her Google listing, and a post for Facebook and Instagram. One tap and she's done for the week.

  • Say it or type it in the LocalGenius app
  • Website, Google and socials updated together
Sample
5:30
CancelListening
We're open till 8 on Thursdays from November
Opening hoursThursdaysTill 8pmFrom 1 Nov
0:06
Tap when you're done
5:31
saltwaterhair.com.au/contact
Opening hoursSaltwater Hair Co.
Tue, Wed, Fri9am – 5:30pmThursday9am – 8pmSaturday8am – 3pm
“We're open till 8 on Thursdays from November.”
I'll update these 3 places
1
Website hoursContact page and footer
2
Google listing hoursFrom Thursday 5 November
3
A post about late nightsCaption ready to check
Change somethingPublish
Your website

A page for every service. A page for every suburb.

Tell us what you do and where, and LocalGenius writes the pages people search for, with a blog, legal pages and a sitemap. Your SEO score shows the fixes worth most.

Cuts and restyles/cuts
Colour/colour
Balayage/colour/balayage
Foils/colour/foils
Blow-waves/blow-waves
Bridal hair/bridal
Men's cuts/mens-cuts
Treatments/treatments

Be the local salon in every suburb nearby.

Suburb pages come in sets, so you show up for “hairdresser near me” in Merewether, and in The Junction and Adamstown too.

Set 1 · 8 pagesLive
MerewetherThe JunctionAdamstownHamiltonCooks HillBar BeachKotaraCharlestown
Set 2 · 8 pagesBeing written
New LambtonMayfieldLambtonWhitebridgeDudleyWickhamIslingtonNewcastle East
84

SEO score 84 out of 100. Next fix worth most: add photos to your Bridal page. Sample

Sample · your prices go here
saltwaterhair.com.au/colour/balayage/the-junction
Book now
Home › Colour › Balayage › The Junction

Balayage near The Junction.

Five minutes down the hill in Merewether. Soft, lived-in colour, a proper chat before we start, and parking out the front.

Book nowSee before-and-afters
Your prices go here
BalayageIncludes toner$000
Half head foilsPlus toner$000
Full head foilsPlus toner$000
Root colourUp to 6 weeks$00
Cut and blow-waveAny length$00
TreatmentAdd to any colour$00
Bridal trialOne look$000
Men's cutWash and style$00
Blow-waveWash included$00
Also near you: MerewetherAdamstownHamiltonCooks HillBar Beach

Plans from $29.99 a month. Change any time.

Every plan includes your website and a free domain for the first year. Bigger plans add more pages, more posts and a monthly report. Move up, down or cancel from Billing whenever you like.

See all plans Rather we did it for you?
Questions

Things salon owners ask us.

Something else? Email support@localgenius.com.au and a real person will get back to you.

Will it work with Fresha, Timely or Kitomba?

Yes. Keep the booking system you already use. Your Book buttons on every page go straight to your booking page, so clients book the way they always have. LocalGenius doesn't take bookings or payments itself.

Do I have to write anything?

No. Tell us what you do and where, and LocalGenius writes your home page, a page for each service and a page for each suburb. Want something changed? Type it to Genius, like “add keratin treatments to my services”.

Do posts go out without me seeing them?

Never. Add your before-and-after photos and Genius writes the words, then the post waits for your OK before it goes to Facebook, Instagram and Google.

How do review requests work?

When a client's done, send a friendly text or email with your Google review link. You can change the words so they sound like you.

Is the domain included?

Yes, your domain is free for the first year on every plan.

Someone's searching for balayage right now. Be the salon they find.

Get your salon website up, then let LocalGenius look after the questions, posts and reviews around every client.

Get started See pricing

What hair work do you do, and where?